Want to sell your domain name or website online? We have selected the top domain marketplaces for you where you can sell your domain name or website.
What is a Domain Name?
Before you sell your domain name, it’s important to know what makes a domain valuable. You may have heard stories about domain names selling for sums of anywhere between a few dollars all the way up to several million dollars. So what makes some domain names more valuable than others? The answer to that question is not as complex as you might think. There are actually a few key factors that make a domain name valuable. They are as follows:
Length – A shorter domain name is more difficult to find than a longer domain name. However, everybody wants a short domain name for the obvious reason that shorter domain names are easier to type in a web browser.The more in-demand a commodity is and the tighter its supply, the higher the price you can get for that commodity. This is literally the first thing that’s pounded into our eager heads when we take our Basic Economics classes.
Keywords – If you have a domain that has keywords in it, that’s also going to increase the price you can get for that domain, especially if that keyword is particularly hot in your chosen industry. Here’s why.Keywords are used for SEO, or Search Engine Optimization, which helps your customers find your website on search engines such as Google. The more efficiently you can use keywords, the higher you will rank. Part of using keywords efficiently is to somehow use a descriptive keyword in your domain name.
Brandability – A domain that’s easily branded will fetch a higher selling price. Use a name that’s easy to remember and easy to type into a browser. Think of Google. They created a domain name that was both concise and easy to remember. Ideally, your domain name should have these six characteristics:
Top-level domain – It may seem like no big deal, but the top-level domain you use can dramatically affect the selling price of your domain name. According to an article from NURV, a creative marketing firm based in Colorado Springs, Colo., 46 percent of websites on the Internet use a .com top-level domain, even if only as a redirect or landing page. Have you ever wondered why that is?The .com domain boom began around the same time as e-Commerce was starting to take off. A series of high IPO sales, or Initial Public Offers, allowed a man to grow his business on almost no profit. (An IPO is usually a series of stock shares offered to investors.) The growth was astronomical, especially considering the fact that his business was reporting almost no profit that year. That man was Jeff Bezos, the founder of Amazon. Pierre Omidyar, the founder of eBay, would grow his company the same way almost a year later in 1998.After seeing these two companies become such powerhouses on almost no profit, a massive wave of speculation began among investors. Because literally every brick-and-mortar business was using a .com domain, this speculation pushed their value to extraordinary heights. In fact, the .com domain is so well-established that people continue to pay millions of dollars for a well-established .com domain, even today! To show an example, GoDaddy, a domain name registrar, has a list of 25 of the highest-selling domains ever recorded. Note that the lowest selling price of these domains is still fairly high at $5.5 million. The highest domain ever sold: CarInsurance.com at a whopping $49.7 million! Here’s a fun fact: In the 22 years since the .com boom, Jeff Bezos has gone on to not only become the wealthiest man in the world, but also the world’s first centi-billionaire, according to an article from Wealthy Gorilla.
Note: Before you sell your domain and website make sure you know the price of your website
Siteprice.org is a free website worth calculator and domain valuation tool.
siteprice.org helps you to find your website market price and your domain value. siteprice.org estimates the website market price(not the business price) with using several information with gathering, collecting and analyzing data from internet resources.
The algorithm makes an estimation for the website value assuming that if the website uses Google Adsense in every page and 3 ads in proper best locations. If you own this website and even if you are using Adsense and not getting a similar income, we would suggest to research ad placement to get better income.
To estimate the worth of a website, siteprice.org calculates with its own unique algorithm. If you want to sell your website or buy a website you'll probably need to know that “what is the estimated value of the site” and appraise it.
And maybe your website or a website worths thousands. Maybe you don't even think about to sell your website, but don't miss your chance, calculate your website estimated price and put it your site to catch somebody who may want to interest your website.
Daily Unique Visitors
Estimated daily unique visitors count. This value trying to be estimated with several sources like Alexa, Quantcast, Compete, Google Ad Planner etc… It is not %100 correct but with our tests it is very proximate for most of the websites.
Estimated total Daily Pageview count.
Avg. Time On Site
Average time on website is calculated based on alexa values.
Daily Ads Revenue
Daily Advertisement Revenue calculation is based on Adsense income. Today most of the webmasters use Google Adsense. Our estimation is trying to emulate for a better adsense usage if this website uses 3 adsense ads on all pages.
Monthly Ads Revenue
Monthly Advertisement Revenue calculation is based on daily ad revenue basically.
Yearly Ads Revenue
Yearly Advertisement Revenue calculation is based on daily ad revenue basically.
Moz Link count. This value gives only the backlinks from another domains, it doesn't include internal(backlinks from the same website) backlinks count. Low but quality backlinks are better than high but poor quality backlinks. So this value has a lower impact in our site price calculation algorithm. Backlinks are very related with Google pagerank so we believe that PR value is more important from backlink count.
Majestic Referring Domains
Total unique number of domain count pointing to this website
Majestic Referring IPs
Total unique number of IP count pointing to this website. More than 1 website can be hosted from the same IP. This only counts as 1 if there is more than 1 website.
Alexa Backlink Count. Alexa indexes and shows the backlinks of a website very fast. You should always check your competitors alexa backlink page.
Total backlinks pointing to requested domain according to SemRush
Majestic External Backlink
Total number of external backlinks to root URL.
Moz DA(Domain Auth.)
Moz Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages. A Domain Authority score ranges from 1 to 100, with higher scores corresponding to a greater ability to rank. Domain Authority is calculated by evaluating multiple factors, including linking root domains and number of total links, into a single DA score. This score can then be used when comparing websites or tracking the “ranking strength” of a website over time. Domain Authority is not a metric used by Google in determining search rankings and has no effect on the SERPs.
Moz PA(Page Authority)
This value show the root page of this domain's Page Authority/ Page Authority (PA) is a score developed by Moz that predicts how well a specific page will rank on search engine result pages. Page Authority scores range from 1 to 100, with higher scores corresponding to a greater ability to rank.
MozRank is a developed by SEOmoz similar to Google Pagerank and scaled 10-point measurement of website linking authority or popularity of a given page on the internet. MozRank is essentially a link popularity score that reflects the importance of a web page on the Internet in relation to others.
Majestic Trust Flow
Majestic Trust Flow is a metric shows that how trustworthy a site is by measuring its quality and is a score based on quality on a scale between 0-100. This number basically shows the quality of the websites linking to the site.
Majestic Citiation Flow
Majestic Citation Flow is a score between 0 and 100 to measure the link power the website or link carries. It reflects the amount of “link juice” that a site has and is able to pass onto another site through links.
SemRush Rank is kind of a ranking calculated by SemRush similar to Google Pagerank.
Keywords in Top 100
Total number of keywords where site in Google's organic search top 100 according to SemRush.
Search Engines Indexing
Indexing is one one of the hardest factor if you have a big website, so we believe that search engine visibility is very important website value calculation. Index count shows also website content size. And huge content increase the possibility of visitors count and advertisement income too. Basically more content and more indexed page is always better.
Alexa Global Rank. Alexa is one of the most common website tracker. It measures sites traffic and compares all other websites traffic. Unfortunately it doesn't give always correct values because of manipulations. But it is still the most trustable tracker. And without alexa rank values it is hard to estimate a domain worth.
Website Load Speed as second. This value shows the website loading time in average of real users web browsers. This time doesn't include the time to load all images, stylesheets, etc… But includes DOM loading time…
Number of likes that related to root URL on Facebook
How many times page was shared on Facebook
Number of reactions that related to URL on Facebook
Number of comments that related to URL on Facebook
CuteStat.com is a web service for Website Owners, Webmasters and General Internet Users to retrieve information related with Domain Name, IP Address, Web Server and Search Engine Optimization (SEO). It is the tool that provides various statistical reports for any website like Website Valuation, Search Engine Reports, Traffic Reports, Social Engagement, Safety, Host Information, Domain WHOIS, Page Speed and much more. Simply type your Domain Name above for such awesome reports.
Now you have decided you want to sell your domain name. However, you shoul hold off before putting your domain on a marketplace right away. Most sellers go through a selling process that makes things easier on both you and the buyer, and ensures that you get your money, and the buyer gets their domain.
Step 1: Have Your Domain Appraised
The first step in the process is to determine the value of your domain name. This can be done through a variety of channels. You can appraise your domain name yourself or have the domain name appraised by a professional.
Self-appraisal is a bit more challenging than with tangible commodities like a house or car, but the same process can be used. Some people check out sale prices on similar domains and work from there. A good resource to use when trying to appraise your domain name yourself is NameBio. They have a keyword-based search engine that looks up sale prices of particular domain names. You can find information on lowest prices, highest prices, average prices, who sold the domain and other pertinent information.
But let’s say you can’t find a value for your particular domain name. This is when enlisting the services of a professional appraiser can help. A professional appraiser knows the market inside and out, and can provide valuable insight that can help you arrive at a fair market value for your domain name.
Step 2: Set a Price For Your Domain
Now that you’ve arrived at a fair market value for your domain name, the next step is to work on a pricing strategy. Although most domain names, especially aftermarket domain names, sell in the three to four-figure range, if you have a premium domain name, you can often price below fair market value in an effort to drum up interest. With this type of domain name, it’s often advisable to set an asking price straight up. Another benefit of using a fixed-price “Buy Now” or “Priced to Sell” pricing strategy is to create a sense that makes people think they could lose the opportunity to grab a great domain name at any time because the buying market is often fast and furious, especially if your price is below where it should be. This can also be a good strategy to use if you’re looking for fast sales.
However, if you have a premium domain name – that is a domain name that you know can command six or even seven figures, you’re in a good position to set a price well below fair market value in an effort to drum up interest. If your domain name is really high in demand, you can create a bidding war that pushes your selling price closer to, or even over, fair market value, creating the potential to make a massive profit!
Step 3: Create a Landing Page Indicating That Your Domain is For Sale
When buyers are choosing a domain they want to buy, they will often type the domain into their browser to see if it’s available. Creating a landing page on your website can often be a huge help in closing a deal.
There are several creative ways to point buyers to such a landing page. The most common method is to place redirects. Make sure to create landing pages for each domain you’re selling. Having a page on lowinterestrates.com, for example, on a landing page for another domain confuses buyers. Most landing pages have an inquiry form end-users can use to gather more information, along with contact information.
Never underestimate the value of interpersonal communications when closing a deal! Some buyers actually prefer interpersonal communication, and you don’t want to leave those buyers out, especially if you’re looking for a fast sale.
Step 4: Choose an Avenue to Sell Your Domain
When selling a domain name, it’s wise to avoid putting all your eggs into one basket. Many sellers use domain listing sites along with person-to-person sales to sell domain names. Here is a list of reputable domain marketplaces:
1. Godaddy Auction
Godaddy Auction is one of the useful functions of Godaddy registrar to help their customers buying and selling domain names in the easiest way. To join into this marketplace, you need to pay a small membership fee $4.99/year. This membership allows you to bid and purchase domain names as well as list your domains for sale for free. Your fee listings include
Making an Auction with 7-day public
Setting a BIN price (Buy It Now price)
Accepting or rejecting the offers from buyers as well as offer a new Counter.
The Godaddy commission depends on your domain sale price. If the domain was sold for a price below $5,000 then the commission is 20% ($15 minimum). If the sale price is from $5,001 – $25,000 the commission is $1000 + 15% of amount over $5,000
If you’re a buyer, there are no fees when you win a bid except a 1-year renewal fee for the Expired Domains Auctions and Value Priced Names purchasing. If the original domain owner has decided to renew or reclaim then you are entitled to a full refund.
Flippa is one of the most popular domain marketplaces in the world now. They’re the place to buy and sell not only domains but also online businesses such as websites, apps, SaaS, and Amazon FBA. Currently, there are more than 2 million open listings on Flippa with 200+ million dollars on overall sales.
To join this marketplace and list your domains for sale, you need to pay a small listing fee $15/month regardless the types of business. Flippa charges a 5%-15% commission
Sedo is a great place for buying, parking, and selling your domain names. They offer many services for buyers and sellers such as free registration, free transfer service, free parking, etc. Sedo also allows you to list domain names for sale for free. You just pay them a commission whenever the domain was sold successfully. The commission of the successful sale depends on the type of listing and TLD you made.
Below is the table of commission percentage you need to pay to Sedo when you have a sale
Parked & Buy Now Domain Sale
Buy Now & Make Offer Domain Sale
Domain Auction Sale
SedoMLS partners Domain Sale
If you’re a buyer and you have bought a domain via Buy Now price or Domain Auction, you don’t need to pay any fees or costs besides the price of the domain.
NamePros is the world’s leading and biggest domain name forum nowadays. Currently, they have over 1+ million members with over 1+ million threads and 6+ million posts. The NamePros membership is free for everyone who wants to join in this community. Also, as a free member, you are allowed to create up to 2 active domain listings for sale. If you want to list more, you need to upgrade your account to the Supporter or Business account.
NamePros doesn’t charge any fees or commissions on your successful domain sales.
Namecheap is one of the most popular domain registrars as well as web hosting too. Currently, they’re having more than 2 million customers and more 5+ million domain names under management. If you’re a customer at NameCheap and having domain names on them, you can list your domains with a fixed price for sale totally at no any cost.
Namecheap charges a flat 10% commission for every domain sold successful on the marketplace.
eBay is one of the biggest marketplaces in the world for selling anything. They have a small section for domain name listing for an auction or a fixed price. If you’re a buyer, you don’t need to pay them any fee, just simply register a free account and buy the domain you want. However, if you’re a seller, you are allowed to list up to 50 free listings with a free account. If you have hundreds or thousands of domain names want to sell, you should buy an eBay Store subscription, the price is from $19.95/mo with a yearly subscription
Monthly (With Yearly subscription)
eBay will charge you a 10% commission as a final fee on each listings successful sold. This percent is changed on the total amount of the sale by category.
Step 5: Use an Escrow Service to Facilitate Transfer of Funds
If your transaction involves a large amount of money, consider hiring an escrow service. Some marketplaces and auction sites have their own escrow service. Do research on the marketplace or auction site you intend to use, and if they don’t employ their own escrow service, it’s a good idea to hire one yourself. Escrow services make large money transactions much more secure because the buyer will not receive your domain until payment has been made in full.
In essence, an escrow service works as a broker between you and the buyer. An agreement is made between both parties detailing the terms of the sale, including sale price and the name of the domain that was sold. The buyer submits payment to an escrow account, which the escrow service delivers to you, as the seller. You then contact the domain registrar and transfer the domain to the buyer’s name, and the buyer sends a written confirmation to the escrow service confirming that they have received all rights to the domain name.
If either side fails to deliver on their part of the agreement, the escrow service has all the details of the transaction, which can be presented as evidence in the event that the matter reaches litigation.
In this article, we discussed how to sell a domain name. While this is not a complete guide, we hope you receive a general understanding of the process involved.
You can use these best domain marketplaces to acquire your desired domains. All of them are easy to use and also have good support for buyers. You don’t need to pay any fees or costs upfront as well as receive the free transfer to your favorite domain registrar after making a purchase successfully.
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